How Blood Saves Lives
Challenge: The NHS requires 200,000 new blood donors every year to keep up with increasing demand. Part of the problem is a lack of awareness about the impact of blood donation so we looked to shine a light on the journey blood takes from collection to transfusion.
Solution: Using NHS data from the Blood.co.uk website we created an infographic that aimed to demystify the process of blood donation. It’s a fascinating and complex sequence of steps that prepares each donation for use in hospitals around the country. By using a one-page infographic we aimed to take reader on a journey through the process and encourage awareness of this crucial issue.
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